Skip to main content

Blueberries in Charts: Finding opportunities in the gaps


Over the last eight years, blueberries have seen impressive growth. They have gone from being featured as a common ingredient in cobblers, muffins and pancakes, to taking a new life as a superfood giving smoothies and breakfast cereals an extra antioxidant boost.

In 2017, the industry moved 38% more volume than in 2010 – an impressive level of growth, especially given the complexities of bringing this delicate fruit to market.

Blueberry Movements in Lbs
(Source: USDA Market News via Agronometrics)

Pricing has strongly supported this level of growth, maintaining the yearly weighted average fluctuating between US$3.00 and US$3.30 per pound. Average pricing in 2017 reached a nearly all-time high of US$3.29 per pound.

Blueberry Shipping Point Prices per Lb in USD
(Source: USDA Market News via Agronometrics)

The choppiness of the U.S. market prices and volumes are reflective of the intense seasonality that marks the industry, leaving two distinctive commercial windows with high pricing right around April and October.

US Blueberry Shipping Point Prices per Lb, by Month, Comparing the Last Four Years
(Source: USDA Market News via Agronometrics)

Looking at the blueberry markets, there are loads of stories that can be told. For example, how producers have been working to fill the commercial windows mentioned; with incredible growth from Mexico and a focus on the April window, while Peru has been targeting the gap around October.

Another story we are looking forward to covering is the dramatic events happening during the U.S., where the freezes in the southern states and California are driving prices to the highest April and June have seen yet.

US Blueberry Movements by Month in Lbs, Comparing the Last Four Years
(Source: USDA Market News via Agronometrics)

Written by: Colin Fain
Original published in FreshFruitPortal.com on June 19, 2018 (Link)

Popular posts from this blog

Agronometrics in Charts: Demand for berries skyrockets in 2021

This time for the ‘In Charts’ series we will give an update as to how the average prices of berries have been behaving. Specifically, we will look at the prices of blueberries, raspberries, strawberries, and blackberries in the United States market and compare them with previous seasons. An increase in demand, brought on by the tendency to consume “superfoods” such as berries during the Covid-19 pandemic, seem to have pushed prices up despite the fact that volumes imported by the United States have been similar or higher than those of previous years. Let's look at each particular case: Blueberries Blueberry prices experienced a significant increase from week 3 of 2021, showing the highest prices of the last 5 seasons for the same date. If we observe the following chart, we can see that, for week 7 of 2021, the average price of conventional blueberries was $7.60 per kilo. This is 24 percent higher than in 2020 when the average price was $6.14 per kilo. Volumes for blueberr

Peru's blueberry oversupply takes its toll on export price

Overview of the Peruvian blueberry season, complemented by charts from Agronometrics.   Original published in FreshPlaza.com   on November 25, 2020  This year's Peruvian blueberry season began in June with the export of 1,010 tons worth 5 million dollars. These figures represented a 25% increase in volume and a 77% increase in value over the same month of 2019. The lower production in the northern hemisphere due to weather problems allowed producers to achieve attractive prices of $ 5.15 per kilogram in June. Volume (in Kg) of blueberry from Perú in the US market Source: USDA Market News via Agronometrics . (Agronometrics users can view this chart with live updates here ) The good reception of Peruvian blueberries and the increase in prices encouraged exports during July, a month in which the country shipped 4,808 tons (+ 108%) for 26 million dollars (+ 102%). In this month, the increase in the Peruvian supply generated a slight 3% fall in the typical prices of the month,

Tight raspberry volumes make for more “normal” pricing

Overview of the raspberry supply by Ben Escoe of Twin River Berries, complemented by charts from Agronometrics. Original published in FreshPlaza.com   on May 12, 2021  “They’re starting to pick up, but it’s been tight--really tight,” says Ben Escoe of Twin River Berries in Portland, OR, noting this largely has to do with the weather conditions in Mexico. “It’s been cold and windy there which has caused damage in the fields and contributed to the low supply. Year over year, the volume is comparable or even better. But demand is high and forecast to actual supply has been lower.” Mexico grows raspberries for most of the year, stopping only for the rainy season which begins at the end of June or early July. Meanwhile California’s volume won’t really begin until the middle to the end of May. Volumes (in Kg) of raspberries from Mexico in the US Market​ Source: USDA Market News via Agronometrics . (Agronometrics users can view this chart with live updates here ) Higher berry deman